Mission Cinderella, a cop-based thriller starring Akshay Kumar and Rakul Preet Singh, was previously speculated to have a direct-to-digital premiere on Disney+ Hotstar. The official remake of Tamil classic Ratsasan, directed by Ranjit Tiwari, is now in post-production. And now, we have we got to know that the filmmakers are attempting a novel strategy for this thriller.
“The story beautifully lends itself to the episodic format of filmmaking, and hence, the entire team is currently trying to tweak the edit to make it a limited episode OTT series. If need be, they are ready to shoot some of the portions again to keep the episode on a cliffhanger. Basically, the makers are looking to position it as Akshay Kumar’s digital debut in the episodic format,” revealed a source to Pinkvilla.
“They don’t wish to dilute the impact of this story, which holds the viewer on the edge of their seat until the end. However, there is also a talk on how the longer format will give the director some more time to establish the psych of his characters in a better way. It’s all in the early stages, but if everything materialises, Cinderella would make a debut as an OTT original series,” the source further informed.
“It could premiere as a film, as a series or possibly both the versions, giving viewers a chance of selecting based on their taste of consuming entertainment. While the series would have some additional footage, the film would be short a crisp, much like the original,” the source concluded.
However, releasing Cinderella as an OTT series rather than a film appears to be a business strategy by the makers, as it will enjoy a higher level of success if offered as an OTT series rather than a film.