Dhaakad, starring Kangana Ranaut, has had a disastrous run at the box office across the country. It failed to generate even Rs. 3 crores in its whole run, proving to be one of Indian cinema’s worst flops. According to our sources, it was made on a budget of Rs. 70 crores, including print and publicity, and the theatre revenue recovery is less than ten percent of the promotional costs.
Dhaakad is expected to cost roughly Rs. 85 crores, with the producers receiving less than Rs. 2 crore as distributor share from the theatrical version (India). The satellite and internet rights were left unsold due to overconfidence, and as a result, there is a massive knife hanging over their heads regarding minimising the losses.
To merely show some cash on the books, the producers will have to bear the pain by selling satellite and digital rights for a scrap value. Dhaakad’s satellite and digital earnings combined would be less than Rs. 5 crores with such theatrical outcomes.
Overall, the producers will lose at least Rs. 78 crores on Dhaakad, and it will go down in history as one of the largest colossal disasters of all time.