Vidya Balan starrer Neeyat is hitting cinemas today on 7th July. This is Vidya Balan’s cinema outing after almost 4 years. Film has no pre release buzz and it was obvious that it will have poor advance bookings at box office.
Following are the advance booking numbers in national chains for day one:
PVR + Inox 1650
Cinepolis 450
Total: 2100 tickets
Neeyat Is Heading For Poor Day One
Film will find tough to cross 75 lacs net on day one unless word of mouth turns the tide which seems tough at the moment. Though to be fair, film has good advances from evening onwards and that is why it should cross 60-65 lacs net on day one though it’s still a poor number.
Following are the numbers in national chains for the film at 3:30 pm:
PVR: 15 lacs
Inox: 8 lacs
Cinepolis: 5 lacs
Total: 28 lacs net
Film boasts of good performers but seems like more of an OTT film in today’s time. Despite Amazon being one of a producers, it’s a strange decision to release such film in cinemas without much of a promotion.
About Neeyat
Produced by Vikram Malhotra under Abundantia Entertainment, Neeyat is directed by Anu Menon who had earlier helmed Vidya’s Shakuntala Devi. The film has an interesting ensemble of Ram Kapoor, Rahul Bose, Neeraj Kabi, Prajakta Koli, Dipannita Sharma, Shashank Arora, Shahana Goswami, Amrita Puri, Niki Walia and Danesh Razvi. The film is scheduled to release theatrically on 7 July.
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