This week on 23rd February two Bollywood movies clashed at the box office. Yami Gautam starrer Article 370 and Vidyut Jammwal and Arjun Rampal starrer Crakk locked horns at the box office. Both films are of different genres yet Article 370 has come out as clear winner.
Article 370: Runtime And Screen Size
The film has been certified U/A by the Central Board of Film Certification with an approved run time of 2 hours and 40 minutes. Article 370 released in 1500 cinemas accounting for 2000 screens in India. It’s a wide release for a film with this cast and genre, but the trailer has done the trick of spiking interest among the audiences.
Article 370 Takes Bumper Start On Day One
Film took a solid start on day one due to ₹ 99 pricing on Cinema Lovers Day. Film collected 6.12 crore nett on day one which is fantastic start. Reports are on positive sides and that is why despite normal pricing on day two, film managed to grow by 30% and collected 9.08 crore nett.
Film has 2 day total of 15.20 crore nett and it will cross 21.50 – 22 crore nett over weekend. This is superb number for the film of this size and it’s already a bonafide hit.
Following are the collection for the film:
Day 1: 6.12 cr
Day 2: 9.08 cr
Total: 15.20 crore nett
Film has open run for couple of weeks and it can eye really big lifetime total in vicinity of 75 -100 crore nett depending on Monday hold.
(Also read: EXCLUSIVE: Vidyut Jammwal Starrer Crakk Drops Big By 55% On Day 2, Poor Under 10 Cr Nett Weekend On Cards)
About Article 370
Article 370 emerges as a film that goes beyond entertainment, offering a rich and insightful exploration of a crucial moment in Indian history. With Ajay’s authoritative voice guiding the narrative, viewers are sure to be captivated from start to finish. As the release date approaches, the buzz surrounding the film continues to grow, setting the stage for what is sure to be a memorable and impactful cinematic experience.
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