The Taj Story is looking to collect Rs. 1.25 on its second Saturday, after wrapping its opening week at Rs. 11 crore. The movie held well on 2nd Friday as it recorded a nominal drop over Thursday. Then film jumped big on 2nd Saturday. The total cume of The Taj Story reached Rs. 13 crore net at the Indian box office.
Directed by Tushar Amrish Goel, the movie has some irregular collections. It is a politically charged movie, which means it might have organised screenings in some places. Going by the current trends, The Taj Story is expected to fare well over the second weekend and then on the weekdays. For the record, the Paresh Rawal starrer is facing Emraan Hashmi and Yami Gautam starrer Haq in the second week.
If the movie manages to gain traction on the expected lines in the coming few weeks, it will escalate its theatrical target somewhere around Rs. 20 crore to Rs. 25 crore net in India. Thus it can beat more high profile films like Emergency and Maalik.
The Taj Story Box Office Collection
1st Week:
Day 1: 1.00 cr
Day 2: 2.25 cr
Day 3: 3.00 cr
Day 4: 1.00 cr
Day 5: 1.35 cr
Day 6: 1.30 cr
Day 7: 1.10 cr
1st Week Total: 11.00 crore net
2nd Week:
Day 8: 0.75 cr
Day 9: 1.25 cr
Total: ₹ 13.00 crore net
About The Taj Story
For the unversed, The Taj Story stars Paresh Rawal in the lead roles, along with Zakir Hussain, Amruta Khanvilkar, Namit Das, and Sneha Wagh. Though the movie received a negative reception, it has its political leaning, which is probably driving its box office run.
Road To Rs 20 Crore Milestone
The target now is to hit a similar second Monday number to the second Friday, which will set the film up for a good second week. A Rs 20 crore nett lifetime total looks like a realistic possibility, provided Friday can hold collections and maintain the momentum built during the opening week. The film’s ability to sustain itself despite new competition will determine whether it can reach this milestone.
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