Netflix has been an organization that keeps playing with its features in order to provide (or not) something new to its users. From altering 10 seconds of your current running duration to not allowing to take any screenshots, we’ve loved some and not liked some of the features implemented by Netflix.
Now, Netflix is toying around a feature that speeds up the movies for 1.5 times than the usual speed. A similar feature has been going on well with YouTube videos and podcasts. As of now, it’s available on Android devices but it came with a warning of not being a permanent feature. “We’re always experimenting with new ways to help members use Netflix,” the company said in a statement on Monday.
This feature is savored by some viewers, for example, an 8-10 minute cooking video can be watched in 5-6 minutes. But, it surely will open two ways if it touches the regular movies & shows. People are sensitive to the things that are considered as art and this feature has sparked the controversy. Netflix, in past too, has gone below the rules and invented things that have annoyed the traditional cinema viewers. Many of the moviegoers weren’t happy with the idea of movies releasing at the same time on Netflix as cinema halls. Skipping opening credits has also note gone well with many.
Director Judd Apatow is against Netflix on this and he said he would call “every director and show creator on Earth to fight you on this.” “We give you nice things,” he said on Twitter. “Leave them as they were intended to be seen.”
Recently making a crackling appearance in El Camino, Actor Aaron Paul protested the move. He tweeted, “Stop … There is NO WAY @netflix will move forward with this. That would mean they are completely taking control of everyone else’s art and destroying it. Netflix is far better than that. Am I right Netflix.”
Peter Ramsey, who directed Spider-Man: Into the Spider-Verse tweeted: “Does everything have to be designed for the laziest and most tasteless?” The director of The Incredibles and Mission: Impossible: Ghost Protocol, Brad Bird labelled this as “another spectacularly bad idea” and “another cut to the already bleeding-out cinema experience”.