Laxman Utekar Mocks Critics’ Belief that Buy One Get One Offer Was Key to “Zara Hatke Zara Bachke” Success

During a recent success event of the movie Zara Hatke Zara Bachke starring Vicky Kaushal and Sara Ali Khan, director Laxman Utekar openly mocked critics who solely attributed the film’s success to a buy one get one ticket offer.

In his spirited defense, Utekar emphasized the importance of storytelling, direction, strong performances, and technical brilliance as the true factors behind the film’s triumph. He took the opportunity to challenge the narrow perspective and shallow understanding of those who underestimated the film’s accomplishments. Laxman Utekar’s bold response at the success event serves as a reminder to recognize the comprehensive efforts involved in creating a successful film and not to undermine its achievements based on simplistic explanations.

Laxman, expressing his gratitude, thanked the producer Dinu for keeping the doors of theaters open for the audience. He acknowledged that when the industry was skeptical about what would happen in just 15 days, Laxman further stated that where people believed that only big canvas or grand-scale films would succeed in theaters.

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There good content can also thrive. Addressing the notion that the film’s success was solely due to the “one pe one free” offer, Laxman made a witty analogy, asking if someone is selling slightly rotten tomatoes and offers half a kilogram free with one kilogram, would a dog buy it? He emphasized that even if the product is good, it will sell regardless of such offers. Continuing to praise the producer, Laxman stated that creating a good film is one thing, but ensuring its reach to the audience is a tremendous task.

Also read: Zara Hatke Zara Bachke Team Celebrates Success, Thanks Audience for Coming to Cinemas

Box Office Success Of Zara Hatke Zara Bachke

The film Zara Hatke Zara Bachke has pleasantly surprised everyone with its box office performance. In its opening weekend, the movie collected an impressive amount of approximately Rs 21.50 crores at box office. The film has continued to hold strong during weekdays, with Monday’s collection standing at Rs 4.20 crores and Tuesday’s collection at Rs 3.90 crores. As a result, the film has now accumulated a total of Rs 30.75 crores in just five days.

With its current trajectory, it is anticipated that the film will reach around Rs 38 crores in its first week, surpassing the initial expectations of Rs 50 crores. Even when considering the buy one get one offer, these figures remain robust and exceed trade predictions.

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