Yash Raj Films (YRF) 50-year celebration will be bigger than expected. The chairman and managing director, filmmaker Aditya Chopra will be unveiling the new logo of YRF on the 88th birth anniversary of his father, late filmmaker Yash Chopra, on September 27.
It is expected that the new logo will be launched in all the official languages of India.
“YRF is a legacy company with a lot of history. The number of iconic films that they have in their library is outstanding. The company has given India so many superstars, many of whom they have found and nurtured. The 50 year celebrations of this company, thus, becomes a very special moment for the entire Hindi film industry,” a trade source was quoted by a daily.
“Adi is definitely unveiling a new, special logo to mark the big 50 year celebrations of the company. It will be unveiled by him on the 88th birth anniversary of his father, legendary filmmaker Yash Chopra. It is definitely going to be a special moment. The new logo launch will mark the start of the 50 year celebrations from September 27th. YRF has entertained audiences pan India for 50 long years. It is not an ordinary feat. Their movies cut across languages and entertain all of India. Unveiling a new logo to mark the 50-year celebrations seems like a perfect start to Project 50!” the source added.
As per the information the logo will be released in 22 languages.