Economics Of Laapata Ladies: Another Loss Making Venture For Jio Studios And Aamir Khan, Might Show Marginal Profits Due To Internal Trading Of Non Theatrical Rights

Jio Studios & Aamir Khan Productions Laapataa Ladies released on the big screens and collected a lot of praise and amazing reviews from all across. From its interesting story to its laughter element to the amazing direction of Kiran Rao, the film is well-studded with a lot of entertaining elements.

The film marks the return of Kiran Rao as a director after a gap of 13 years, since her debut film Dhobi Ghat in 2011. Coming from the producers of Delhi Belly, Dangal, and Peepli Live, the film is sure to deliver a humorous treat on its release. Moreover, The film has also received a standing ovation at the Toronto International Film Festival (TIFF).

Economics Of Laapata Ladies

Lot of figures are doing rounds in industry regarding economics of Laapata Ladies. Film was made in 12 crore INR and was sold to Jio Studios in 17 crore INR. Aamir Khan’s production made 5 crore which is hardly above than cost of money.

Except theatrical share of 6 crore INR, Jio Studios will not recover more than 5-6 crore more from non theatrical rights. It means that film made loss of 4-5 crore for Jio Studios.

Though Jio Studios might adjust in books internal profit but that doesn’t mean much as film failed to make any impact in theatres. This internal trading is device to save face in loss making ventures by most of corporate giants.

About Laapata Ladies 

Presented by Jio Studios, Laapataa Ladies is directed by Kiran Rao and produced by Aamir Khan and Jyoti Deshpande. Made under the banner of Aamir Khan Productions and Kindling Productions, with the script based on an award-winning story by Biplab Goswami, The film is now released in cinemas. The screenplay and dialogue are written by Sneha Desai, while the additional dialogues have been jotted down by Divyanidhi Sharma.

(Also read: Karan Johar CREDITS Shah Rukh Khan & Aditya Chopra For What He Is Today: ‘They Acknowledged Something I Didn’t See In Myself’)

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