Last week on 23rd February two Bollywood movies clashed at the box office. Yami Gautam starrer Article 370 and Vidyut Jammwal and Arjun Rampal starrer Crakk locked horns at the box office. Both films were of different genres yet Article 370 has come out as clear winner against big budget action film.
Article 370 Holds Solid On 2nd Friday, Set For Solid 2nd Weekend
Article 370 followed good week one with solid 2nd Friday as expected. Film collected 3.12 crore nett on 2nd Friday and as expected jumped big by 80% on 2nd Saturday with 5.25 crore nett.
Film has total of 47.19 crore nett and will cross 14 crore nett over the 2nd weekend and it will cross 53 crore nett India and 75 crore worldwide gross. It can have good run for couple of weeks more and lifetime number can touch around 70 -75 crore nett lifetime India and 100 crore gross worldwide.
Article 370 Scored Big Week One
Film took a solid start on day one due to ₹ 99 pricing on Cinema Lovers Day. Film collected 6.12 crore nett on day one which is fantastic start. Reports are on positive sides and that is why despite normal pricing on day two, film managed to grow by 30% and collected 9.08 crore nett. Film grew by 15% further on day 3 and collected 10.25 crore nett.
Film had 3 day total of 25.45 crore nett which was fantastic. Film dropped on Monday and collected 3.60 crore nett. Film held strongly on Tuesday and collected 3.55 crore nett. Film added 3.15 crore nett on Wednesday and 3.07 crore nett on Thursday.
Film has 1st week total of 38.82 crore nett. Film also crossed 53 crore worldwide gross in 1st week. It should jump over 2nd weekend as there is not much competition. This is superb number for the film of this size and it’s already a bonafide hit.
Following are the collection for the film:
India:
Day 1: 6.12 cr
Day 2: 9.08 cr
Day 3: 10.25 cr
Day 4: 3.60 cr
Day 5: 3.55 cr
Day 6: 3.15 cr
Day 7: 3.07 cr
1st Week Total: 38.82 crore nett
2nd Week:
Day 8: 3.12 cr
Day 9: 5.25 cr
Total: 47.19 crore nett
Overseas:
1st Week: $0.87 Million (7.21 crore)
Worldwide:
1st Week: 66 crore gross
Film has open run for couple of weeks and it can eye really big lifetime total in vicinity of 60 crore nett. First super hit on the cards in 2024!
(Also read: BOW Blind Item: This Big Action Film Faces A Huge Box Office Pressure Due To This Distribution Deal And A Cancelled OTT Deal)!
About Article 370
Article 370 emerges as a film that goes beyond entertainment, offering a rich and insightful exploration of a crucial moment in Indian history. With Ajay’s authoritative voice guiding the narrative, viewers are sure to be captivated from start to finish. As the release date approaches, the buzz surrounding the film continues to grow, setting the stage for what is sure to be a memorable and impactful cinematic experience.
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